Celebrity Skins
Cliente: Dove
2025



🏆 ECHO LATAM 2025
🥈PLATA - Sectores - Productos y servicios para consumidores
🥉BRONCE - Canales - Contenido de video

🏆 Effie Latam 2025
🥈PLATA - Belleza y cuidado personal/ Beauty & Wellness


🏆 Diente 2025
🥇ORO - Vía Pública
🥉BRONCE - Craft Gráfica / Fotografía



“Celebrity Skins” cuestiona por qué el skincare suele centrarse solo en la cara, dejando de lado el cuerpo.
Para lanzar sus nuevos sérums corporales, hicimos una campaña protagonizada por celebridades
que muestran solo su piel, no sus rostros.


“Celebrity Skins” questions why skincare is often focused only on the face, neglecting the rest of the body.
To launch the new body serums, we created a campaign featuring celebrities who show only their skin, not their faces.



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Testimoniales

















Gráficas






Outdoor




Marca: Dove
Anunciante: Unilever
Producto: Sérums corporales
Titulo de la Campaña: Toda tu piel importa
Agencia creativa: VML Argentina
CEO: Victoria Cole
Chief Creative Officers: Rafa Quijano / Daro Gonzalez
General Creative Director: Sofía Cursach
Creative Directors: Ailin Baldi / Agustina Zbogar
Copywriter: Sol Coman
Art Director: Sol Rodriguez Larrivey
Head of Art: Fernando Rossini
Art Lead: Solana Viton
Head of Strategy: Ronny Weter
Brand Strategy Lead: Lourdes Toledo
Brand Strategist: Bianca Mareco
Head of Content & Comms Strategy: Silvina Coto
Chief Client Officer: Gabriela Castenetto
General Account Director: Caro Graziano
Account Director: Ayelen Peña
Account Executive: Carolina Martinez Fonseca
Head of production: Josefina Espil / Marcelo Fontao
Production Manager: Daniela Rivero
Operation Creative Lead: Delfina Scalise
Production Company: TRESBIEN
Director: Tata Pérsico
Executive Producer: Tomás Vidal
Line producer: Violeta Mauri
Director of Photography: Vanina Falcone
Still Photographer: Cecilia Glik
Art Director: Valentina Luppino
Assistant Director: Agustina Holzkan
Production Coordinator: Francisca Berra Maranesi
Head of Production: Paloma Pocetti
Production Assistant: Sebastián Ortega
Post Production Coordinator: Matías Caresani
Editor: Facundo Tejeda
Music: Oiga Música
Sound Design & Mix: Oiga Música
Anunciante: Dove – Unilever
Beauty & Wellbeing Marketing Head Southern Cone: Javier Kölliker Frers
Brand Manager Dove Hair Care & Skin Care: Pia Fittipaldi
Dove Skin Care Marketing Innovation & Content Lead: Carolina Prieto
Influencers & PR Lead: Ángeles Nuñez